If we all experience what Andy Warhol called our "fifteen minutes of fame," I had mine in Bulgaria, a small Balkan nation I visited six times in the early 1990s. As a Westinghouse PR manager, it was my job to inform the Bulgarian media of my company's capabilities related to the country's nuclear program. I knew nothing about Bulgaria when I first visited in 1991. And, I soon learned, Bulgarians knew nothing about Westinghouse, as well. It was my mission to inform them, but it wouldn’t be easy. I survived tricky press tactics, highway breakdowns, dreary hotel rooms and the evils of grape brandy - and ended up loving this ancient country, its culture, and people.